Go anywhere (concept draft)
Brand design concept for an app that combines different means of transportation to a seamless travel route for you. The concept embraces that core principle and combines lines and shapes to create various design elements, including icons and UI elements.
Concept, Brand Design
When the design process started, all strategy aspects were in place, but the name of the app was not final. This lead to a concept driven process and a brand design way of thinking that does not evolve around a logo.